Free Merchant Tool

Shopify ROAS & AOV Calculator

Calculate your Return on Ad Spend (ROAS) and see how site latency and checkout friction silently reduce your ad profitability.

Ad Campaign Parameters


Page Latency & Interaction Delay

Industry standard: Every 100ms delay on checkout or add-to-cart reduces conversions by ~7%.

Campaign Revenue & Profit

Target Gross Revenue $30,000 Requires ~400 completed orders at $75 AOV
Net Return (Before Latency) $20,000
Revenue Leaked to 300ms Latency -$6,300 Effective ROAS drops from 3.0x to 2.37x
The Formula
ROAS = Gross Revenue ÷ Ad Spend
Ad Profitability Protection

Stop wasting ad dollars on slow landing pages

When you drive paid Facebook and Google ads to a slow Shopify store, latency degrades your conversion rate and tanks your ROAS. Superspeed automatically pre-renders pages and sandboxes heavy scripts to protect your ad return.